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Division of University Advancement

About

The staff of the Division of University Advancement (UA) at Boise State University build alumni and donor relationships that support student success, faculty excellence and the vitality of academic and research programs. We tell our story, develop and nurture donor-centered relationships, and help ensure the stewardship of gifts made in support of Boise State.

Services

Boise State University Advancement enables great things to happen for BSU students, faculty, staff and the community at large. The contributions received through BSU Advancement efforts fund research, facilities, scholarships, emergency funds and more in order to enrich the experience and support the livelihoods of every Bronco. Whether it’s a private philanthropic gift, or a corporation or foundation partnership, the UA serves as the catalyst to match donor interests with university needs through networking and fundraising to achieve the university’s mission.

Collaboration

The UA works with the HCRI to ensure campus partners, donors and friends, and the general community is aware of work and need for support of the HCRI. Through a robust social media presence, UA promotes HCRI efforts and helps build relationships to meet HCRI and the public’s needs.

Practitioners

  • Portrait of Heather Carlson

    Heather Carlson

    Associate Director of Advancement Communications

    • Directs, implements and oversees digital content marketing efforts, initiatives, and overall communication plan with a particular focus on alumni engagement, donor stewardship and annual giving
    • Develops and implements strategic communications pieces and messaging for advancement purposes, including direct mail pieces, letters, talking points, press releases, magazine articles, donor proposals, online story-telling, video and other medium
    • Directs, implements and oversees digital content marketing efforts, initiatives, and overall communication plan with a particular focus on alumni engagement, donor stewardship and annual giving
    • Develops and implements strategic communications pieces and messaging for advancement purposes, including direct mail pieces, letters, talking points, press releases, magazine articles, donor proposals, online story-telling, video and other medium