Anne Hamby joined the Department of Marketing at Boise State University in the fall of 2019. Her research focus is consumer psychology. Her academic research focuses on topics related to consumer well-being and examines the psychological, social, and cultural factors that influence risky consumption practices and prosocial behavior.

Niusha Jones is an assistant professor of marketing at Boise State University College of Business and Economics. Her academic research focuses on consumer motivations and the psychology of brand and product design, with a particular interest in the effects of design elements on shaping consumers’ feelings, thoughts, and behaviors.