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COBE Behavioral Lab

A leading institution in behavioral science research that focuses on the dynamics of human behavior within business and economics.

Our lab is a hub for innovation, learning and collaboration.

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For Students and Participants

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For Faculty Offering Credit for Participation

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For Faculty Researchers

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Key Personnel

 

 

  • Anne Hamby headshot

    Anne Hamby, Ph.D.

    Co-Director of the Behavioral Lab

    Anne Hamby joined the Department of Marketing at Boise State University in the fall of 2019. Her research focus is consumer psychology. Her academic research focuses on topics related to consumer well-being and examines the psychological, social, and cultural factors that influence risky consumption practices and prosocial behavior.

    Marketing/MBEB 2210

    Anne Hamby joined the Department of Marketing at Boise State University in the fall of 2019. Her research focus is consumer psychology. Her academic research focuses on topics related to consumer well-being and examines the psychological, social, and cultural factors that influence risky consumption practices and prosocial behavior.

  • niusha jones

    Niusha Jones, Ph.D.

    Co-Director of the Behavioral Lab

    Niusha Jones is an assistant professor of marketing at Boise State University College of Business and Economics. Her academic research focuses on consumer motivations and the psychology of brand and product design, with a particular interest in the effects of design elements on shaping consumers’ feelings, thoughts, and behaviors.

    Niusha Jones is an assistant professor of marketing at Boise State University College of Business and Economics. Her academic research focuses on consumer motivations and the psychology of brand and product design, with a particular interest in the effects of design elements on shaping consumers’ feelings, thoughts, and behaviors.

If you have any questions, please reach out to cobebehaviorallab@boisestate.edu

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