Assistant Professor and Internship Coordinator, Marketing
lesliekoppenhafer@boisestate.edu • (208) 426-3352 • Mail Stop: 1630
Office Number: MBEB 2105 • Office Hours: TuTh 10:20am-11:00am & 2:00pm-2:45pm and by appointment
Dr. Koppenhafer joined the Department of Marketing at Boise State University in the fall of 2014.
Her research focus is on access based consumption, consumer deception protection, branding, and community and identity.
She completed an intensive course study in International Relations from the Lorenzo de Medici Institute in Florence, Italy. She has given a number of presentations on consumer advertising and advertising claims and has conducted qualitative research on advertising campaigns and their research and development of new products.
Previous professional experience includes being an Assistant Brand Manager for Bioré and New Products for KAO Brands in Ohio, and Head of Logistics for Outward Bound in Utah.
Education
Ph.D., University of Oregon
MBA, University of Wisconsin
BA, University of North Carolina-Chapel Hill
Teaching Areas
Principles of Marketing
Marketing Communication